For Better or Worse: How Global Consumer Spending is Evolving
Globally, 58%of global consumers feel they are better off financially than they were five years ago, but there is also a sizeable proportion of consumers who feel that they are only in survival mode, with sentiment differing considerably by region and country.
Quarter By Numbers: Q1 2018
From a global perspective, conditions and prospects for the remainder of the year appear largely positive. In Q1, confidence grew across Western Europe, economic recovery in Latin America looks promising in key markets, FMCG sales in North America performed well, and growing disposable incomes...
Africa’s Prospects – Edition 4
2016 was a year of upheaval and change the world over, with equivalent sways experienced across Sub-Saharan Africa. In the 4th edition of Nielsen Africa Prospects ranking, we look at how the countries have performed across various parameters.
Q4 2016 Consumer Confidence Report
Amid great political and economic change around the world, global consumer confidence moved modestly in 2016, rising three points between the first and fourth quarter to 101.
Q2 2016 Consumer Confidence Report
Global consumer confidence remained stable in the first quarter and below the optimism baseline score of 100, edging up one index point to 98. The score reflected mixed confidence levels reported in every region.
Consumers in Kenya, Ghana and Nigeria Confident Despite Spare Cash Scarcity
At the end of 2015, consumer confidence remained relatively stable in Nigeria (127), Ghana (104) and Kenya (103), compared to the start of the year.
Q4 2015 Consumer Confidence Report
Global consumer confidence ended 2015 on a subdued note as the index declined two points from the third quarter to 97—the same score as the start of the year. Europe was the only region to show consistent confidence improvements throughout the year across all three indicators (job prospects,...
Q3 2015 Consumer Confidence Report
Global consumer confidence increased three index points in the third quarter to 99, the highest level since 2006, and optimistic sentiment for job prospects, personal finances and spending intentions increased in nearly half of all measured markets.
Q2 2015 Consumer Confidence Report
Global consumer confidence declined one index point in the second quarter to a score of 96. This near-baseline score reflects an overall stable outlook, but uneven performance at the country level increased within regions.
Q1 2015 Consumer Confidence Report
Global consumer confidence started 2015 with an index score of 97—an increase of one point from fourth-quarter 2014 and from a year-ago.