Insights | 08-01-2009
Mobile Video Despite Uptick, Still Room For Growth In U.S.
Nielsen has released a new white paper on mobile video use, as reported in Nielsen’s “Consumer Insight”…
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Insights | 16-12-2008
Tops In 2008 Most Popular Mobile Phones, Mastertones
Nielsen has issued a year-end look at the most popular trends among Americans during 2008, covering everything from the…
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Insights | 31-05-2018
How to Reach, Engage and Measure Today’s Empowered Consumer
Today, access to information is unprecedented, consumers are empowered to make smarter buying decisions and marketers…
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Insights | 24-08-2015
In Session: Looking at the Best Back to School Ads of The Last Half-Decade
These days, students seem to have more choices than ever—be it for backpacks, footwear or tech. And that means…
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Insights | 04-07-2014
Myanmar… the last remaining frontier
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Insights | 22-03-2013
January 2013: Top U.S. Entertainment Sites and Web Brands
Given the annual hype surrounding the recent South by Southwest (SXSW) festival in Austin, Texas, we decided to take a…
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News Center | 11-04-2012
In India Recommendations and Online Consumer Reviews Most Trusted form of Advertising
Recommendations from friends and family retains the number one spot as the most trusted form of advertising in India,…
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Insights | 10-03-2012
Trends in U.S. Video Gaming – the Rise of Cross-Platform
Gamers have never had more choice in terms of how to play and spend. Mobile and tablet gaming is on the rise, according…
