News Center | 07-06-2021
Nielsen’s 2021 Responsibility Update Highlights ESG Commitment Through Change
Our 2021 Interim Responsibility Update to provide our stakeholders with a snapshot of our environmental, social and…
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In the wake of COVID-19, marketers are wondering which consumer behaviors will stick and which will revert? Heather…
COVID-19を受けて、マーケターはどの消費者行動が定着し、どの行動が回帰するのかを考えています。ニールセンのAd…
According to the August 2020 Nielsen Total Audience Report, streaming among Over The Top (OTT) capable homes accounts for…
In this special edition of The Nielsen Total Audience Report, we dive into the world of working from home —how…
TV makes a pretty good babysitter for homebound kids. Now several weeks into the novel coronavirus (COVID-19) shutdown in…
The impact of the novel coronavirus (COVID-19) is widespread and will likely shape business and consumer behavior for…
Regardless of whether you call it social distancing, quarantining or retreating to a safe place, heading home amid…
In this article we explore how tv audiences are measured, technology used to capture viewing data, and what metrics are…
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