Insights | 22-09-2011
Report The Power of the African-American Consumer
African-Americans’ buying power is expected to reach $1.1 trillion by 2015, according to The State of the…
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African-Americans’ buying power is expected to reach $1.1 trillion by 2015, according to The State of the…
The number of Malaysians accessing the Internet hit 41 percent in 2010, a 15 percent increase over the previous year,…
Claudia Pardo, SVP Client Solutions & Charles Dreas, VP Client Solutions There are more than 50 million Hispanics…
Recent economic conditions have encouraged American consumers to spend carefully across entertainment categories, and…
Melissa Panganiban, Associate Director – Consumer Research, The Nielsen Company First launched in Japan in 2001,…
Think you can guess which Americans talk or text the most on their cellphones? According to Nielsen, African-Americans…
Text and graphics updated Aug. 6 to clarify category definitions, timeframe and methodology (see note at bottom)…
With Facebook leading the way and Twitter activity on the rise, Australians are rapidly increasing their participation in…
Americans increased their overall media usage and media multitasking according to The Nielsen Company’s latest Three…
Stephen Master, Vice President, Nielsen Sports Unlike many sectors, U.S. sports television had a banner year in 2009….
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