News Center | 01-02-2024
Nielsen Expands National Out-Of-Home Panel, Bringing Coverage to 100%* of U.S. TV Households
Nielsen’s expansion of out-of-home panels provides the industry with the most comprehensive OOH viewing measurement…
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In 2023, U.S. audiences streamed 21 million years’ worth of video in 2023, up 21% from 17 million years worth in 2022.
Nearly 23 million U.S. homes access free TV programming using digital antennas—viewership that can’t be measured by…
Discover the data and insights you need to navigate a shifting media landscape with Nielsen’s 2024-25 Upfronts/NewFronts…
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