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Hope for a better future

By Mustafa Moosajee, Managing Director, Nielsen Pakistan Several years of internal political shuffling as well as low levels of foreign investment have led to recent slow growth and underdevelopment in Pakistan. But the situation has now changed. Democracy appears to have gained traction in...

Secure Tomorrow's Car Buyers Today

There’s nothing quite like the freedom of owning your own car. Having the ability to get from point A to point B without having to rely on anyone or public transportation creates feelings of both independence and pride. People are passionate about car ownership—whether new or used—and...