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What’s the New Normal for CPG in the GCC?
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What’s the New Normal for CPG in the GCC?

The changing economic landscape in the Gulf Cooperation Council (GCC) is pressuring the job market, which is affecting consumers’ disposable incomes and overall sentiment levels. Nielsen monitors the shift in consumer behavior in the current climate and its implications for the CPG sector, while identifying ways for you to win in this challenging retail environment.

For additional information, read our analysis about the new normal in the GCC.