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Press Room

  • 19-11-2018

    Global Online Grocery Purchasing Is Up 15% in Last Two Years, Leading to an Estimated US$70B in Additional Sales in Online FMCG

    Online purchasing of packaged and fresh groceries has surged by 15% in the past two years, with an increase in consumers’ confidence within the online buying ecosystem leading to purchasing in a broader range of categories.

  • 13-09-2018

    Nielsen Included for the Second Year on Stock Indices Recognizing Leading Companies

    The FTSE4Good and Dow Jones Sustainability Index recognitions are part of a growing investor interest in companies focused on sustainability.

  • FMCG and Retail | 16-08-2018

    Redefining Convenience: New Nielsen Report Reveals Six Factors Driving Consumers’ Quest For Convenience

    Consumers in the Kingdom of Saudi Arabia and around the world are displaying burgeoning demand for convenient solutions that can help simplify their lives, with busy lifestyles and rising connectivity playing an increasingly pivotal role in buying decisions, according to a new report by performance management company, Nielsen.

  • 08-07-2018

    Nielsen Appoints New Chief For Arabian Peninsula And Pakistan

    Nielsen has appointed Andrey Dvoychenkov as the new Managing Director for Arabian Peninsula and Pakistan, based in Dubai, UAE. Andrey succeeds Arslan Ashraf, who takes up a new role as Nielsen’s Consumer Insights Leader for Southeast Asia, China, North Asia and Pacific, based in Kuala Lumpur.

  • 02-05-2018

    Nielsen Advances in Ranking for Top Companies for Diversity and Inclusion for Fifth Consecutive Year

    Nielsen has earned the #19 ranking on the 2018 DiversityInc Top 50 list for corporate diversity and inclusion, moving up 13 places. This is Nielsen’s fifth consecutive year moving up on the annual ranking of companies that excel in hiring, retaining and promoting women, minorities, people with disabilities, LGBT+ and veterans.

  • 07-12-2017

    NIELSEN SHARES INSIGHTS ON HOW THE NEW NORMAL IN KSA HAS SHAPED CONSUMER BEHAVIOR AND CONSUMPTION PATTERNS

    The GCC is in transition as it has experienced and is still undergoing significant changes due to global economic conditions, oil price fluctuations, political events, digital disruptions and most recently the introduction of sin tax.

  • 05-12-2017

    Nielsen Expands Global Sports Business by Acquiring Repucom Africa from TransAfrica Media

    Nielsen today announced that Nielsen Sports will expand its footprint in Africa with the acquisition of Repucom Africa, operated by TransAfrica Media. Repucom Africa was a licensee of Nielsen Sports and has been trading as Nielsen Sports South Africa.

  • 21-11-2017

    Global Brands Are Winning the Battle for Consumers' Hearts and Minds

    Consumers around the world are displaying a growing preference for global brands rather than locally manufactured products.

  • 09-11-2017

    Nielsen Brings Efficiency to the Media Planning Process with the Global Launch of Marketing Budget Explorer

    Streamlining the media planning process, Nielsen’s new media budget forecasting solution is an intuitive, web-based simulation tool that will enable brand marketers to easily evaluate thousands of combinations of marketing allocations and budget options, to make more informed, media planning decisions.

  • 05-10-2017

    Nielsen Completes Acquisition of Visual IQ

    Nielsen has today completed its acquisition of Visual IQ, a leading independent provider of multi-touch attribution modeling of advertising on digital platforms that helps improve ROI for brand marketers.

  • 27-09-2017

    Nielsen Agrees to Acquire Visual IQ

    Nielsen announced it has entered into a definitive agreement to acquire Visual IQ, a leading independent provider of multi-touch attribution modeling of advertising on digital platforms that helps improve ROI for brand marketers.

  • 18-09-2017

    Consumer Technology Veteran Guerrino De Luca Joins Nielsen Board of Directors

    Nielsen Holdings plc announced today the addition of Guerrino De Luca as a member of the company’s board of directors, effective Oct. 19, 2017. De Luca is a seasoned consumer technology executive with more than 30 years of global experience, and significant expertise in strategy, marketing and management.

  • 17-08-2017

    Nielsen Launches New Esports Business to Help Define and Quantify Value for the Competitive Gaming Market

    Nielsen has announced the launch of Nielsen Esports, a new business vertical focused on competitive gaming that will leverage the company’s expertise and leadership in media consumption and valuation.

  • 17-08-2017

    Global Consumer Confidence Increases as Optimism Continues to Rise in Many Markets

    Global consumer confidence showed signs of continued improvement in the second quarter of 2017, with an index score of 104, which was up three points from quarter four 2016.

  • 03-08-2017

    Nielsen Acquires Artificial Intelligence-Powered Sports Marketing Startup vBrand

    vBrand’s advanced machine learning platform will be integrated into the growing Nielsen Sports business for added speed and scale.

  • 28-06-2017

    Nielsen Brings New Innovation Evaluation Framework to Market With Launch of Target Group Performance Analysis

    Target Group Performance Analysis is a new innovation evaluation framework that will allow FMCG manufacturers to more accurately predict an innovation’s overall viability and the growth potential within specific, target, consumer segmentations.

  • 27-06-2017

    Nielsen Unveils the Future of FMCG and Retail Analytics with the Introduction of the Connected System

    Nielsen released the first official details of the Connected System, designed with and for a broad range of decision-makers across FMCG and retail companies to foster collaboration, align organizations and achieve sustained, profitable growth.

  • 19-04-2017

    Nielsen and Google Join Forces to Help Marketers Accurately Measure the ROI of Their Digital Media Investments

    Nielsen has been named to Google’s Marketing Mix Model Partner program. As a preferred partner, this program enables Nielsen to collect Google advertising impression and spend data directly from Google in a standardized, granular and accurate way.

  • 20-12-2016

    Nielsen Acquires Gracenote

    Nielsen has entered into an agreement with Tribune Media Company to purchase Gracenote, a premier provider of media and entertainment metadata. With this transaction, Nielsen will acquire the data and technology that underpins the programming guides and personalized user experience for major video, music, audio and sports content.

  • 01-11-2016

    Nielsen Global Consumer Confidence Scores Reflect Economic Diversity Around the World

    These are uncertain times and third quarter Nielsen Consumer Confidence Index scores varied dramatically region to region, demonstrating considerable economic diversity around the world.

  • 11-10-2016

    Keep Calm and Reach for Your Phone: 53% of Global Consumers Feel Anxious When Their Mobile Device Isn’t Nearby

    According to the new Nielsen Mobile Shopping, Banking and Payment Report, 53% of global consumers say they feel anxious when their mobile devices are not close at hand. Mobile has also revolutionized the world of retail and banking.

  • 08-09-2016

    Paralympic Games Continue to Drive Shift in Consumer Attitudes

    The Nielsen Sports Paralympics and Para-Sports Report shows how changing attitudes will have major implications for this month’s Rio 2016 Paralympic Games, not just in terms of challenging stereotypes, increasing inclusion and breaking down social barriers, but also the commercialization of the Games themselves.

  • 30-08-2016

    When Less Is More: Nearly Two Out of Three Global Consumers Say They Follow Specialized Diets that Omit Certain Ingredients

    Around the world, consumers are increasingly opting for specialized diets that address their desire to eat organic, low-fat, low-carb, or eliminate ingredients based on food sensitivities, allergies or personal convictions.

  • 02-08-2016

    Global Consumer Confidence Remained Flat in Second Quarter

    Global consumer confidence held steady in the second quarter of 2016 at 98, an index score that was flat from the first quarter. North America was the only region to sustain growth momentum in the second quarter with a three-point confidence increase to 111.

  • 21-06-2016

    Nielsen Completes Acquisition of Repucom

    Nielsen announced it has completed its acquisition of Repucom, the global leader in sports measurement, evaluation and intelligence.

  • 15-06-2016

    Thrill of the Chase: 59% of Global Consumers Enjoy the Hunt for a Good Deal

    Part of the fun of shopping is the thrill of the chase and 59% of global respondents say they enjoy taking the time to find bargains. This is a particularly strong motivator in North America (68%) and Latin America (64%).

  • 17-05-2016

    Global Consumer Confidence Reflected Divergent Trends Around the World in Q1

  • 03-05-2016

    Nielsen Releases First-Ever Global Responsibility Report, Aligned With GRI G4

  • 26-04-2016

    Nielsen: Nearly 75% of Global Consumers List Brand Origin as Key Purchase Driver

  • 12-04-2016

    Nielsen Launches Marketing Cloud to Transform the Way Marketers Connect with Consumers

  • 05-04-2016

    The Dirt on Cleaning: Men Share More of the Load Than You Think

  • 16-03-2016

    Keep Calm and Watch Video: A Global Study of Traditional TV and Streaming Shows Most Consumers Have No Plans to Cut Cord

  • 01-03-2016

    Nielsen Promotes Megan Clarken to President of Product Leadership

  • 02-02-2016

    Recession Mentality Continues for Many; Terrorism Fears and Immigration Concerns Escalate in North America and Europe

  • 20-01-2016

    New Technology Offers Consumers Worldwide Greater Access to Borderless Shopping

  • 19-01-2016

    South Africa's Trade Sector Thriving with R46 Billion in Annual Sales

  • 13-01-2016

    Nielsen Promotes Angela Talton to Chief Diversity Officer

  • 15-12-2015

    Nielsen Promotes Steve Hasker to Global President and Chief Operating Officer

  • 03-11-2015

    U.S. Consumer Confidence Soared in Q3 to a 10-Year High

  • 12-10-2015

    Consumer-Goods' Brands That Demonstrate Commitment to Sustainability Outperform Those That Don’t

  • 28-09-2015

    Recommendations From Friends Remain Most Credible Form of Advertising Among Consumers; Branded Websites Are the Second-Highest-Rated Form

  • 16-09-2015

    Nielsen Launches World-First Prospects Ranking of Sub-Saharan African Countries

  • 09-09-2015

    Nielsen Provides Pro Bono Support to the Greater Chicago Food Depository

  • 25-08-2015

    Oh Baby! Baby Food and Formula Sales Will Reach Nearly $30 Billion Around the World

  • 27-07-2015

    Global Consumer Confidence: Optimistic Overall, Europe Rises Despite Escalating Greek Debt Crisis

  • 15-07-2015

    Eric Dale Appointed Nielsen’s New Chief Legal Officer

  • 23-06-2015

    Consumers in Developing Countries are More Likely to be 'Early Adopters' of New Products

  • 16-06-2015

    Nielsen Names Technology Veteran, James Powell, Global Chief Technology Officer

  • 11-06-2015

    Nielsen: Asian-American Buying Power Increased by More than $50 Billion in One Year—Expected to Hit $1 Trillion by 2018

  • 19-05-2015

    2015 Opens Optimistically for Consumers

  • 06-05-2015

    CONNECTED COMMERCE: ROUGHLY TWO-THIRDS OF KSA CONSUMERS ARE WILLING TO BUY GROCERIES ONLINE

  • 29-04-2015

    More Than Half of Global Consumers Are Willing to Buy Groceries Online

  • 27-04-2015

    Nielsen Listed on DiversityInc’s Top 50 Companies for Diversity for Second Consecutive Year

  • 01-04-2015

    Sixty-Nine Percent of Global Consumers Think That Face-to-Face Interactions are Being Replaced by Electronic Ones

  • 26-11-2014

    STORE BRAND PERCEPTIONS INCREASE IN SAUDI ARABIA

    Perceptions about private label are overwhelmingly favourable — more than two-thirds of KSA respondents (68%) say store-brand quality has improved over time, according to a new study by Nielsen, a leading global provider of information and insights into what consumers watch and buy.

  • 21-10-2014

    Adobe and Nielsen To Create Industry's First Comprehensive Measurement Platform for Digital Content

  • 23-09-2014

    SAUDI ARABIA AMONG THE TOP 10 COUNTRIES IN THE WORLD IN TERMS OF CONSUMER CONFIDENCE

    KSA consumer confidence edged up three index points from the second quarter to a score of 105 and had the ninth-highest scores of the 60 countries measured.

  • 03-09-2014

    E-COMMERCE PRESS RELEASE

    KSA ONLINE PURCHASE INTENTIONS TRIPLED SINCE 2011 FOR FLOWERS, TOYS AND SPORTING GOODS

  • 26-08-2014

    Global Online Purchase Intentions Have Doubled Since 2011 for E-Books, Toys, Sporting Goods; Online Market for Pet and Baby Supplies, Other Consumable Products Also Growing

  • 17-06-2014

    Global Consumers are Willing to Put Their Money Where Their Heart is When it Comes to Goods and Services from Companies Committed to Social Responsibility

  • 17-06-2014

    Global Consumers are Willing to Put Their Money Where Their Heart is When it Comes to Goods and Services from Companies Committed to Social Responsibility

  • 28-05-2014

    Global Consumers Embrace the Share Economy

  • 24-03-2014

    Nielsen Twitter TV Ratings to Expand to Australia

  • 17-03-2014

    Nielsen Releases RADAR March 2014 Network Ratings

  • 10-03-2014

    Radio Increases Year-Over-Year Reach by More Than 1.2 Million, According to March 2014 RADAR Report

  • 10-03-2014

    Nielsen Names Dr. D. Sangeeta Chief Diversity Officer

  • 03-03-2014

    Nielsen Announces Senior Marketing and Communications Appointments

  • 26-02-2014

    Nielsen and Intermountain West Communications Sign Multi-Year Agreement for TV Audience Measurement and Local Market Insights

  • 25-02-2014

    Nielsen: Global Consumers Highlight Opportunities for Retailers, Brand Marketers and Service Providers to Better Meet Needs of Aging Consumers

  • 24-02-2014

    Nielsen Announces Management Changes

  • 12-02-2014

    Nielsen Announces Strategic Change to Local TV Measurement

  • 10-02-2014

    Nielsen Launches Local Buyer Reach: A Cutting Edge Solution at the Center of What Viewers Watch and Buy

  • 03-02-2014

    Harris Interactive Joins Nielsen

  • 29-01-2014

    Nielsen and CBS Corporation Expand Relationship through a Multi-Year Agreement Designed to Advance the State of Cross-Platform Audience Measurement and Media Evaluation

  • 29-01-2014

    Nielsen: Global Consumer Confidence Holds Steady to Close 2013; While Spending Intentions Retreat to Q4 2012 Levels

  • 24-01-2014

    Nielsen Statement Regarding FTC Agreement with ComScore

  • 14-01-2014

    Nielsen Survey: 69% of Global Respondents Believe They Will Achieve Financial Goals, But Only 28% of Those Think Current Planning Efforts Will Be Sufficient

  • 06-01-2014

    Nielsen Appoints Katie Burke EVP of Global Marketing and Communications

  • 09-12-2013

    Nielsen Releases RADAR December 2013 Radio Network Ratings

  • 09-12-2013

    Nielsen Twitter TV Ratings To Expand Internationally

  • 05-12-2013

    Former OECD Ambassador Karen Kornbluh Joins Nielsen

  • 02-12-2013

    Radio Increases Year-Over-Year Reach By More Than 700,000, According to December 2013 RADAR Report

  • 12-11-2013

    Nielsen Survey: 84 Percent of Global Respondents More Likely to Visit Retailers that Offer a Loyalty Program

  • 12-11-2013

    Nielsen Launches Nielsen Buyer Insights − Precision Marketing Combining the Best of Digital with Consumer Purchasing Behavior Data

  • 06-11-2013

    Industry Veteran Mitch Barns To Be Nielsen’s Next Chief Executive Officer

  • 31-10-2013

    ANA and Nielsen Study Reveals Multi-Screen Advertising to Rise Dramatically

  • 31-10-2013

    CBS and Nielsen Kick-Start Local Broadcast Cross-Media Measurement With the First-Ever Trial Combining Local Television and Radio Audience Data

  • 30-10-2013

    Nielsen: Consumer Confidence Shows Significant Improvement in U.S., Western Europe; Most Developing World Markets Hold Steady

  • 21-10-2013

    Nielsen and Experian Marketing Services Forge Agreement to Bolster Nielsen Online Campaign Ratings

  • 08-10-2013

    Nielsen: 85% of Global Online Respondents Say Rising Food Prices Will Impact Their Grocery Choices

  • 07-10-2013

    Nielsen Launches ‘Nielsen Twitter TV Ratings’

  • 01-10-2013

    Nielsen Vice Chair Susan D. Whiting to Retire

  • 30-09-2013

    Nielsen Acquires Arbitron

  • 20-09-2013

    Nielsen Gains Regulatory Approval to Acquire Arbitron

  • 17-09-2013

    Nielsen: Earned Advertising Remains Most Credible Among Consumers; Trust in Owned Advertising on the Rise

  • 16-09-2013

    Nielsen Online Campaign Ratings Now Commercially Available in Canada

  • 16-09-2013

    Nielsen TOPTEN, Company’s First Mobile Consumer App, Launches in the U.S.

  • 30-08-2013

    Nielsen Extends Review Period for Arbitron Acquisition

    Nielsen Holdings, N.V. (NYSE: NLSN), a leading global provider of information and insights into what consumers watch and buy, today announced that it has agreed to extend the period for regulatory review of the Arbitron transaction into September. The regulatory process continues to progress and Nielsen continues to be confident in the ultimate outcome.

  • 21-08-2013

    Nielsen Signs Agreement to Acquire Bowker Business Intelligence and Commerce Solutions Products

  • 08-08-2013

    Freewheel to Integrate Nielsen Online Campaign Ratings

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