NIELSEN GLOBAL CONNECT
Shaping a Smarter Market™—Nielsen Global Connect empowers manufacturers and retailers to make bold decisions and transform their businesses with trusted data, solutions and insights designed to drive progress.
solutions you trust
We know big decisions hinge on our data—that’s why our solutions are based on actionable insights, an open platform and shared knowledge. They balance speed with accuracy to give you the resources and connections you can rely on for success.
nielsen connect express
Quick insight. Rapid growth. Get instant access to data and analytics on which you can base your key strategies – via an intuitive platform. Nielsen Connect Express has interactive graphics, apps and reports that allow you to analyze data and make effective decisions so you can achieve your goals faster.
We don’t just provide the most complete data—we provide smarter, more strategic data, so you can save time, anticipate market trends and spot new opportunities.
Retail Measurement: Inform manufacturing, marketing and sales decisions.
Consumer Panels: Understand who your buyers are with one of the biggest panels per capita in the world.
E-commerce Measurement: Adapt with ease to new purchasing channels with online shopper data and motivations.
Our predictive analytic and activation solutions answer your most pressing questions, including where to place, how to price and when to promote your products, eliminating guesswork and delivering confidence.
Product: Win distribution over your competition with competitive analytics for new products.
Price and Promotion: Make better pricing decisions, enhance spending efficiency and ensure product availability with our measurement tools.
Simplify and streamline collaboration between retailers and suppliers with a joint set of tools hosted on a shared platform. Gain access to diverse data sources, visualizations and analytical tools that help brands differentiate themselves, with the retailer’s perspective top of mind.
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