Nielsen recognizes the tremendous purchasing power of minority, previously disadvantaged and marginalised communities. Our Corporate Supplier Diversity Initiative helps us to maintain a competitive edge with these economic driving forces of the future.
The role of Corporate Supplier Diversity is critical to the overall success of Nielsen, both in its procurement practices and its role as a corporate citizen. By providing economic development opportunities, Nielsen ensures its role as a leader within the communities it serves.
- Greg Serafin, Senior Vice President, Global Sourcing
A strategic initiative that allows Nielsen to enhance its competitive position by: