Upcoming Webinars and Events
2019
2019 State of the Nation
Date:17-01-2019
- 22-01-2019
Location:
Thursday 17 January: Oxford, Nielsen officeTuesday 22 January: Denim Room, 2nd Floor Cloth Hall Court, Quebec Street, Leeds LS1 2HA
Date: Thursday 17 January
Time: 9am for 9:30am-11:30am
Location: Nielsen House, John Smith Drive, Oxford Business Park South, Oxford OX4 2WB.
Date: Tuesday 22 January
Time: 9am for 9:30am-11:30am
Location: Denim Room, 2nd Floor Cloth Hall Court, Quebec Street, Leeds LS1 2HA
Tackling the Future of Socially Charged Advertising
Date:07-02-2019 11:00 am
- 07-02-2019 12:30 pm
Location:
Nielsen Office, 5th Floor Endeavour House, 189 Shaftsbury Avenue, London WC2H 8JRfollowed by refreshments and a chance to see how neuroscience works for yourself in our neuro Lab
Date: Thursday, 7 February
Time: 11am - 12:30pm, followed by refreshments and a chance to see how neuroscience works for yourself in our neuro Lab
Location: Nielsen Office, 5th Floor Endeavour House, 189 Shaftsbury Avenue, London WC2H 8JR
Webinar: Incrementality through innovation
Presenter:Jeff Claypoole, Nielsen SVP, Nielsen BASES Global Line and Price practice
Date:25-09-2019 4:00 pm
- 25-09-2019 5:00 pm
Did you know that 80% of all innovations are not incremental to either their parent brand or the category and 25% of new products actually shrink the brand franchise when they are launched? So, how can you increase the incremental impact of your innovations?