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Webcast: Make Your Digital Spend Count
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Webcast: Make Your Digital Spend Count

In a multi-platform world, you can’t afford to miss your audience, especially online. Knowing your campaign reach and how to adjust it marks the difference between higher ROI and wasted investment. In this webcast James Oates, Nielsen’s UK Managing Director for Media shares the latest breakthroughs for advertisers, agencies and media owners to accurately measure and adjust their online campaigns for maximum impact. James is joined by Fanny Carouge, Head of Research at Unanimis.