Election Day 2004 Traffic To News, Politics Websites

Where did Web-savvy political junkies head to keep up with Election Day news back in 2004?

According to Nielsen Online, CNN’s website drew more than 3.3 million unique visitors surfing the Web from home on November 4, 2004.

Meanwhile, MSNBC’s and Yahoo! News’ websites attracted unique audiences of more than 2.7 million and 2.6 million at home, respectively.

 

Selected News & Political Websites	Election Day 2004: Unique Audience (Home Only, in 000s)
ABCNEWS Digital	519
AOL Elections	1,996
AOL News	992
Associated Press	1,035
CBS MarketWatch Network	365
CBS News	628
CNN	3,305
drudgereport.com	697
Electoral-vote.com	453
Fox News	1,179
Gannett Newspapers and Newspaper Division	766
Google News	472
Internet Broadcasting Systems Inc.	533
Knight Ridder Digital	379
MSN Slate	412
MSNBC	2,770
NYTimes.com	680
Realclearpolitics.com	338
Tribune Newspapers	548
USATODAY.com	438
washingtonpost.com	320
WorldNow	297
Yahoo! News	2,626
Source: Nielsen Online (November 4, 2004).

Working Americans also flocked to CNN’s, MSNBC’s, and Yahoo! News’ websites for 2004 Election Day updates from the office, according to Nielsen Online.

Selected News & Political Websites	Election Day 2004: Unique Audience (Work Only, in 000s)
ABCNEWS Digital	759
AOL Elections	1,042
AOL News	677
Associated Press	1,286
CBS MarketWatch Network	868
CBS News	773
CNN	5,554
drudgereport.com	1,400
Electoral-vote.com	843
Fox News	1,743
Gannett Newspapers and Newspaper Division	1,415
Google News	1,108
Internet Broadcasting Systems Inc.	1,017
Knight Ridder Digital	885
MSN Slate	801
MSNBC	4,180
NYTimes.com	1,295
Realclearpolitics.com	742
Tribune Newspapers	728
USATODAY.com	919
washingtonpost.com	871
WorldNow	518
Yahoo! News	3,408
Source: Nielsen Online (November 4, 2004).