Examining The Mobile Phone Gender Divide

Examining The Mobile Phone Gender Divide

According to Forbes, men and women use their mobile phones very differently.

Forbes’ story cited data from Nielsen Mobile showing that men are more likely to surf the mobile Web and watch mobile TV, while women take more photos, send more text and multimedia messages, and download more ringtones than men. 

The story also noted that women, who see their phones as extension of their personalities, are more likely to personalize their phones, while men treat their phones as a tool for keeping up with news and work email.

Learn more about mobile usage gender gaps and read The New York Times’ coverage of Nielsen’s findings.