Insights

Primetime Broadcast Ratings August 13, 2008
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Primetime Broadcast Ratings August 13, 2008

NBC’s broadcast of the 2008 Beijing Olympics again claimed the top slot in Nielsen’s ranking of primetime telecasts for Wednesday, August 13, 2008.

CBS’s “Criminal Minds” and “CSI: NY” rounded out the top three.

RANK NAME NETWORK VIEWERS (P2+)
1 SUM OLYM WED PRIME 1(S)-08/13/2008 NBC 27,656,000
2 CRIMINAL MINDS CBS 6,428,000
3 CSI: NY CBS 5,785,000
4 GREATEST AMERICAN DOG CBS 5,114,000
5 AL DIABLO CON GUAPOS WED UNI 4,818,000
6 BONES SP-8/13 8P(S)-08/13/2008 FOX 4,542,000
7 FUEGO EN LA SANGRE WED UNI 4,402,000
8 PRIMETIME: CRIME ABC 4,383,000
9 SUPERNANNY ABC 3,945,000
10 WIFE SWAP ABC 3,176,000
Source: The Nielsen Company (August 13, 2008)

Overall, NBC won the night with an average audience of just over 27.6 million viewers, while CBS took second place with 5.7 million average viewers.  Univision and ABC claimed third and fourth places — with 4.1 million and 3.8 million average viewers, respectively.  FOX followed in fifth place with an average audience of just under 3.5 million.