Insights

Primetime Broadcast Ratings August 20, 2008
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Primetime Broadcast Ratings August 20, 2008

NBC’s broadcast of the 2008 Beijing Olympics again claimed the top slot in Nielsen’s ranking of primetime telecasts for Wednesday, August 20, 2008.

CBS’s “CSI: NY” and “Criminal Minds” rounded out the top three.

RANK NAME NETWORK VIEWERS (P2+)
1 SUM OLYM WED PRIME 2(S)-08/20/2008 NBC 24,755,000
2 CSI: NY CBS 6,055,000
3 CRIMINAL MINDS CBS 5,918,000
4 AL DIABLO CON GUAPOS WED UNI 5,056,000
5 GREATEST AMERICAN DOG CBS 4,993,000
6 BONES SP-8/20 8P(S)-08/20/2008 FOX 4,760,000
7 FUEGO EN LA SANGRE WED UNI 4,516,000
8 PRIMETIME: CRIME ABC 4,086,000
9 SUPERNANNY ABC 3,711,000
10 WIFE SWAP ABC 3,346,000
Source: The Nielsen Company (August 20, 2008)

Overall, NBC won the night with an average audience of just under 24.8 million viewers, while CBS took second place with almost 5.7 million average viewers.  Univision and FOX claimed third and fourth places — with 4.3 million and 3.8 million average viewers, respectively.  ABC followed in fifth place, drawing an average audience of 3.7 million viewers.