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Consumer 360 Interview Univision’s Joe Uva
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Consumer 360 Interview Univision’s Joe Uva

As a preview to his presentation at this year’s Consumer 360 conference, Joe Uva, CEO of Univision Communications, discussed the diversity and the growing influence of the Hispanic market.

“Latinos are finally starting to exercise their scale,” said Uva. “Whether that’s through civic engagement – they certainly had a voice in electing President Obama – or whether it’s taking a more active role in education and local community issues.”

Joe Uva will speak Thursday, May 14 at Consumer 360. “It’s a great opportunity for us to talk about just how important a growth opportunity and engine the Latino population in the United States can be for marketers and retailers,” Uva said.