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Halo Wars Rules in Latest Video Game Purchase Interest
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Halo Wars Rules in Latest Video Game Purchase Interest

With several high profile games released in the past few months, chalk one up for Halo Wars.  According to Nielsen’s weekly Video Game Tracking survey, the title generated the highest definite purchase interest among games in the week of their release for any title released through April 18 this year. In the week leading up to its March 3rd release in the US, 23 percent of gamers had strong purchase interest for the real-time strategy off-shoot of the immensely popular Halo trilogy. It narrowly beat Resident Evil 5 which garnered 20 percent definite purchase interest in the week leading up to its March 13 release in the US.

Video Game Purchase Interest
RANK Game Definite Interest
1 Halo Wars 23%
2 Resident Evil 5 20%
3 Grand Theft Auto: Chinatown Wars 18%
4 Guitar Hero: Metallica 16%
5 Dragon Ball: Evolution 15%
6 The Godfather II 14%
7 Street Fighter IV 14%
8 Killzone 2 13%
9 Final Fantasy Crystal Chronicles: Echoes of Time 12%
10 NASCAR Kart Racing 12%
source: The Nielsen Company

By contrast, Resident Evil 5 generated significantly more buzz online than Halo Wars around the time of its release.