Sweet Opportunity: Europe’s $46 Billion Confectionary Market
In Europe, confectionery sales account for the biggest portion of the overall snack category, at $46.5 billion. While organic and healthy snacks are big favorites among global consumers, just about everyone has a sweet tooth, and indulgent snacks are highly desired as well, particularly among younger demographics.
For additional insights about European consumers, visit our European Insights platform.
https://www.nielsen.com/us/en/insights/article/2014/sweet-opportunity-europes-46-billion-confectionary-market/
