Insights

Hot Summer Helps Retail Sales in Russia

Dwight Watson, Managing Director, Nielsen Russia Unlike its booming and optimistic BRIC neighbors, Russia has been experiencing the lowest level of consumer confidence. The deepest decline was registered in April 2009 that affected the consumer packaged goods (CPG) market. The drop in sales reached...

A Divided Europe Nielsen European Growth Reporter Q1 2010

Jean-Jacques Vandenheede, European Business Insight Director The first quarter of 2010 shows a positive trend in nominal value growth rates in most countries, which was driven primarily through volume growth improvement. France’s 2.4% year-on-year nominal value increase was the result of...

Nordic Consumers are Confident and Ready to Spend

Consumer confidence continues to improve in Norway, Sweden and Finland, but Denmark has dropped eight index points in Q1 2010 compared to six months ago. While concern about the economy and job security still remains, Nordic consumers are more optimistic than the rest of Europe regarding the state...

U.K. Web Use Up 65% Since 2007 – Social Networking more than Doubles

Web users in the U.K. spent 65% more time online in April 2010 (884 million hours) than they did in April 2007 (536 million hours), according to UKOM (The U.K. Online Measurement Company), a media industry measurement of U.K. consumers’ online activity delivered by Nielsen. Although overall...

In Europe, Nominal Growth Outpaces Volume Growth

Jean-Jacques Vandenheede, European Business Insight Director The fourth quarter of 2009 has shown nominal growth at 2.9%, a stable growth rate hovering around 3% for the year, once again outperforming the United States which ended the year with a 0.6% nominal growth rate. European inflation...

Brits Increasingly Confident but Remain Cautious

Mirroring the sentiments of consumers in many other countries, the British are feeling increasingly positive about their job prospects and personal finances but remain cautious when it comes to spending their spare pounds and pence, according to a the latest edition of the Nielsen British Retail...

From Buzz to Sales The Impact of the UK’s X-Factor

A Nielsen Company analysis of the UK’s X Factor, reveals that guest stars originally discovered by talent shows saw the largest levels of sales, buzz and radio airplay. UK Digital Download Sales According to the recorded music industry trade body, the BPI, digital downloads account for 98...