Insights

Holiday 2017: The Most Anticipated Video Games

Regardless of which holidays gamers observe, this festive season has a way of uniting gamers with one common reason to celebrate—there are many great video games to play. While hit games aren’t exclusive to the latter months of the year, it is during this time that consumers are typically...

Virtual Reality Has Real Appeal Among U.S. Gamers

With the success of Resident Evil 7: Biohazard, VR devices are proving to offer more immersive experiences as well as entertainment for onlookers—as proven by the countless online videos of VR reactions being shared on social media.

U.S. Games 360 Report: 2017

For the eighth year in a row, Nielsen has conductive extensive research into how Americans feel about—and consume—gaming. This report is the result of our latest study.