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Consumer Sentiment—Is the Economic Storm Over?
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Consumer Sentiment—Is the Economic Storm Over?

For the past six months we’ve seen and heard about the recovery of the U.S. market: the DOW has ticked up and the Fed chair has said the recession is “likely over.” But ultimately, the consumer will determine when our economy is back on track when you consider that consumer spending accounts for roughly 70 percent of U.S. economic activity. To get a closer look at the consumer’s financial outlook and their going-forward intent, Nielsen surveyed more than 2,500 consumers, including 500 households that saw their personal financial institution impacted by a takeover or acquisition. While the intensity of the economic panic had subsided since 2008, concerns persist and new habits in spending and saving are solidifying.

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Consumer Sentiment—Is the Economic Storm Over?

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