State of the Media: Year in Sports 2010
State of the Media: Year in Sports 2010
This report provides a compilation of media highlights, advertiser trends and consumer insights, including U.S. sports fan consumption and advertising effectiveness across leading sports properties in 2010.
Also featured is the new Nielsen / E-Poll “N-Score”, which measures the brand impact of professional athletes and sports personalities.
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State of the Media: Year in Sports 2010
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https://www.nielsen.com/us/en/insights/report/2011/year-in-sports-2010/
