Audio Today 2018
A Focus on Network Radio
For audio, the golden age is upon us. That’s because there simply have never been more ways to listen or more content available than exists today. Radio, the original audio channel, reaches more Americans each week than any other platform. And the advance of technology is expanding the landscape; it becomes easier to listen to more radio with each passing month.
In this Audio Today report, we turn our focus to network radio and the immense roster of curated content that reaches large numbers of radio listeners all across America. Powered by dozens of networks and syndicators which supply programming to thousands of stations, network radio has something for everyone. The data backs this up, as 94% of all radio listeners nationwide tune to a network affiliated station every week.