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Infographic: Inside Blue Lizard’s Growth Strategy
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Infographic: Inside Blue Lizard’s Growth Strategy

From Small, Specialized Sunscreen Manufacturer to Market Leader

If you’re an emerging consumer packaged goods (CPG) manufacturer looking to grow your business but not sure where to start, you’re not alone. Today’s CPG industry is crowded, competitive and evolving fast—with large players dominating the market and new, nimble companies entering the market daily. 

That’s why you need a strategic approach that’s backed by the most current retail market data to secure your spot on the shelf and increase your product’s chance of breakthrough success. 

Get an inside look at Blue Lizard Australian’s growth journey from an emerging, specialized manufacturer to a diversified market leader in the U.S. within just three years. 

The infographic below shows a high-level view of how a data-driven approach propelled Blue Lizard Australian to the top. Get a copy of the infographic here.

From Small Sunscreen Manufacturer to Market Leader

unlock the fULL CASE STUDY FOR KEY LEARNINGS AND VALUABLE INSIGHTS ON HOW bLUE lIZARD USED NIELSEN DATA TO GAIN MORE SHELF SPACE, JUSTIFY ITS PRODUCT’S HIGHER-THAN-USUAL PRICE POINT AND EXPAND INTO NEW PRODUCT LINES.