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Webinar: Who’s Driving 80% of Your Sales?
Webinar

Webinar: Who’s Driving 80% of Your Sales?

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Learn how to effectively identify, target and engage your most valuable customers.

Most advertisers accept the 80/20 Rule, a.k.a the Pareto Principle, as true: in general, approximately 80% of a company’s revenue and profits come from approximately 20% of its customers. 

View the webinar recording to learn about results from a Nielsen-Viant study testing the 80/20 rule as it relates to retail categories and brands, including department stores, casual dining and quick-serve restaurants.  

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Webinar: Who’s Driving 80% of Your Sales?

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