Shopper Trends 2019
Nielsen Shopper Trends reports help you gain a comprehensive view of grocery retail trends, understand retailer equity tracking and receive in-depth analyses of changing shopping patterns, attitudes and behavior that relates to your brand. Shopper Trends is conducted in over 65 markets globally, enabling you to stay ahead of the curve.
Nielsen Shopper Trends gives you a unique opportunity to better understand:
- Shopper attitudes toward grocery shopping, planning and deal-seeking at a category level
- Loyalty card ownership and private-label purchase habits
- Changes in-store repertoire, shopping trips and missions
- Brand equity of a particular retailer
To purchase a single country report or get more information about Shopper Trends study please, submit your details below and Nielsen representative will contact you shortly: