Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
Big data sets provide exponentially larger audience sizes than traditional panels can provide, but they lack specific audience information. To be holistic and representative, measurement needs to leverage big data in conjunction with panel data.
As a company, Nielsen recognizes that it has a larger role to play in the industry and in the broader community to ensure equal representation and counting of women and across all diversity and inclusion factors.
Although Black History Month has concluded for 2021, our commitment to Black audiences and our Black associates is a year-round endeavor. We will continue to promote insights on Black audiences and promote an inclusive and equitable culture for our Black employees throughout the year.
Nielsen's gender equality was measured across five pillars: female leadership and talent pipeline, equal pay and gender pay parity, inclusive culture, sexual harassment policies and a pro-women brand.
The National Academy of Television Arts and Sciences (NATAS) announced today that Nielsen was recognized with a 2020 Emmy® Award for its System to Measure Video Performance and Demographics Across Multiple Platforms.