Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
The Future of Media Starts With Nielsen ONE
To empower our clients with a comprehensive view of audiences today, we recently announced our latest initiative, Nielsen ONE. This single, cross-media solution will drive more comparable and comprehensive metrics across platforms, altering the advertising industry forever by providing a single...
Nielsen Takes No. 1 Spot in Media Industry on JUST Capital and Forbes’ Annual Ranking of the JUST 100
Nielsen ranks #47 overall and #1 in Media in Forbes' and JUST Capital's 2021 ranking of America's Most JUST Companies.
Unifying Devices and Households Paves the Way for Addressable Ad Replacement
When Nielsen built its addressable TV technology, it did so with the understanding that it needed to be easy to implement and use without compromising core elements required for future sustainability.
Five Reasons Why We’re Excited to Build New Roots in Chicago
In 1923, Nielsen was founded and incorporated in Chicago by Arthur C. Nielsen. Today, nearly 100 years later, we are thrilled to announce that Nielsen’s Global Consumer Business will be headquartered in Chicago as we move forward in our journey to becoming a stand-alone company in 2021.
Nielsen Meets its 2020 Goal of Ensuring Zero Percent of its Global Electronic Waste Goes to Landfills
Nielsen meets its 2020 goal of ensuring zero percent of its global electronic waste goes to landfills.
Nielsen is powered by diverse suppliers
Every day, Nielsen measures and analyzes what consumers buy, watch and listen to. Our data powers the business and marketing decisions of our clients.
Nielsen Offers Charities Pro Bono Marketing Campaign Data
Amid these challenging times, Nielsen offered hundreds of charities in Europe access to audience data from its Nielsen Marketing Cloud free of charge. This data enables marketers at charities to target the right audience across media channels including TV, display, video CTV, radio and print.