Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
The Future of Media Starts With Nielsen ONE
To empower our clients with a comprehensive view of audiences today, we recently announced our latest initiative, Nielsen ONE. This single, cross-media solution will drive more comparable and comprehensive metrics across platforms, altering the advertising industry forever by providing a single...
CEO Mitch Barns Named to Adweek’s 2017 Power List
Last week, CEO Mitch Barns was named to Adweek’s “2017 Power List: Our Top 100 Leaders in Media, Marketing and Tech," for the first time, ranking at No. 69.
Revealing the True Scope and Impact of Nielsen’s Businesses Around the World
Adweek Magazine recently sat down with CEO Mitch Barns, CFO Jamere Jackson and COO Steve Hasker to talk about the Buy business, innovation, growth, and how we're positioned for the long haul.