Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
The Future of Media Starts With Nielsen ONE
To empower our clients with a comprehensive view of audiences today, we recently announced our latest initiative, Nielsen ONE. This single, cross-media solution will drive more comparable and comprehensive metrics across platforms, altering the advertising industry forever by providing a single...
Business Resiliency Ensures Continuity
Edwin Katabaro, Program Director, Business Resiliency, Nielsen, discusses how our Business Resiliency team works with mission-critical platforms to ensure that whenever any kind of incident occurs platforms continue to function, or are able to recover as quickly as possible.