Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
The Future of Media Starts With Nielsen ONE
To empower our clients with a comprehensive view of audiences today, we recently announced our latest initiative, Nielsen ONE. This single, cross-media solution will drive more comparable and comprehensive metrics across platforms, altering the advertising industry forever by providing a single...
Nielsen Highlights the Value of Trust at World Economic Forum 2019 in Dalian, China
This week, Justin Sargent, President, Nielsen China, was invited to the World Economic Forum’s (WEF) Annual Meeting of the New Champions in Dalian, China, to discuss the key developments in the global economy, technology and consumer demand that are reshaping the market landscape and greater...