Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the consumer goods, retail and media industries.
Nielsen Global Connect Pledges Commitment to Racial Equality
At Nielsen Global Connect, we embrace diversity and inclusion as a key imperative of our corporate identity. And we’re taking actionable steps to reinforce our commitment, build on our progress and leverage our understanding of consumers.
Nielsen Views: Understanding Walled Gardens
In this video David Wong, Senior Vice President of Digital Product Leadership at Nielsen, discusses the growth of these walled gardens, what they mean for the industry and the role Nielsen plays in providing consistent and comparable measurement across both digital and traditional media channels.
Getting Transparent and Leading the Measurement Change at INTX 2016
Nielsen recently joined key industry leaders to at the annual Internet and Television Expo (INTX). As a part of our involvement at INTX 2016, Nielsen executive Judi Allen, senior vice president (SVP) of client solutions, took the stage to participate in a discussion around transparency as it...
Nielsen Sponsors Cynopsis Ratings Boot Camp Session
Last week, Nielsen sponsored the interactive Cynopsis Boot Camp, an intensive ratings training in New York City, focused on the increasing complexities of today’s media ratings landscape.
Nielsen Reports Provide Perspective Into Americans’ Media Habits
As technology continues to evolve and audiences fragment, Nielsen remains committed to providing the industry with insights around today’s total audience, no matter the device, delivery or platform. We’re publishing two unique report series—our Total Audience and Comparable Metrics...