Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
Big data sets provide exponentially larger audience sizes than traditional panels can provide, but they lack specific audience information. To be holistic and representative, measurement needs to leverage big data in conjunction with panel data.
We've forged a year-long collaboration with All Hands & Hearts - Smart Response (AHAH), a volunteer-driven disaster relief organization, to support employees looking to use dedicated volunteering time to support communities devastated by disasters.
When it comes to making a difference, we’ve recently made it easier for our employees to do so as they plan for retirement by adding the Vanguard FTSE Social Index Fund as an option within our 401(k) plan for U.S. employees.
We’re proud to share that, for the second consecutive year, Nielsen has been selected as both a component of the FTSE4Good Index and the Dow Jones Sustainability Indices (DJSI) North America Index, as well as the DJSI World Index for the first time in 2018.
In order to provide measurement services that create greater efficiency for the clients and markets we serve—and yield greater prosperity for all—it’s imperative that we include people from diverse backgrounds in our measurement and our company. Crystal Barnes, SVP, Global Responsibility...
In our Global Technology & Operations (GTO) organization, we strive to drive progress as a business, as well as in the communities and markets where we live and work around the world. Crystal Barnes, SVP, Global Responsibility & Sustainability, recently sat down with John Tavolieri, Chief...