Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
Big data sets provide exponentially larger audience sizes than traditional panels can provide, but they lack specific audience information. To be holistic and representative, measurement needs to leverage big data in conjunction with panel data.
At Nielsen, our purpose is to power a better media future for all people. That means representing all people and putting diversity, equity and inclusion at the heart of everything we do.
Although Black History Month has concluded for 2021, our commitment to Black audiences and our Black associates is a year-round endeavor. We will continue to promote insights on Black audiences and promote an inclusive and equitable culture for our Black employees throughout the year.
We are proud to be awarded the No. 20 spot on the prestigious DiversityInc list of the 2020 Top 50 Companies for Diversity. Nielsen was also named No. 12 for Employee Resource Groups (ERGs) and No. 6 for Board of Directors.