Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
To empower our clients with a comprehensive view of audiences today, we recently announced our latest initiative, Nielsen ONE. This single, cross-media solution will drive more comparable and comprehensive metrics across platforms, altering the advertising industry forever by providing a single...
As a data company, Nielsen recognizes the inherent responsibility to protect the privacy of individuals who share information with us. Members of Nielsen's data privacy team recently sat down to discuss that responsibility, as well as what data privacy means in practice for Nielsen.