Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
To empower our clients with a comprehensive view of audiences today, we recently announced our latest initiative, Nielsen ONE. This single, cross-media solution will drive more comparable and comprehensive metrics across platforms, altering the advertising industry forever by providing a single...
Every year, the Frankfurt Book Fair is one of the largest gatherings for the international publishing world. And for the second year in a row, Nielsen’s Book team is collaborating with the fair to present key trends in the global market.