Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
Better together: Panel + big data sets offers unprecedented insights into consumers
Big data sets provide exponentially larger audience sizes than traditional panels can provide, but they lack specific audience information. To be holistic and representative, measurement needs to leverage big data in conjunction with panel data.
David Kenny renews LEAD Network CEO Pledge to increase women in leadership at Nielsen
CEO David Kenny renewed Nielsen’s commitment to the LEAD (Leading Executives Advancing Diversity) Network CEO Pledge to reach 46% of women in senior leadership roles by 2024.
Powerful Industry Leaders Deliver an Empowering Panel Discussion On International Women’s Day
Gender equality, work-life balance and personal improvement: These were the aspirational visions that arose during the International Women’s Day panel discussion that took place at Nielsen Singapore’s office on International Women’s Day.
David Kenny Signs LEAD Network CEO Pledge to Increase Women in Leadership at Nielsen
The pledge emphasizes Nielsen’s commitment to increase women in senior leadership roles globally. David signed the pledge in concurrence with International Women’s Day, which is celebrated by thousands of Nielsen associates around the world.
Nielsen Celebrates International Women’s Day 2016
International Women’s Day was celebrated around the world on Tuesday, March 8. At Nielsen, our associates marked the day with events, panel discussions and online forums celebrating the women who have inspired change in the world, helping those who are still struggling, and remembering those who...