Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
Better together: Panel + big data sets offers unprecedented insights into consumers
Big data sets provide exponentially larger audience sizes than traditional panels can provide, but they lack specific audience information. To be holistic and representative, measurement needs to leverage big data in conjunction with panel data.
Nielsen Included in the Bloomberg Gender-Equality Index for Second Consecutive Year
Nielsen is proud to be included in the 2020 Bloomberg Gender-Equality Index (GEI), which tracks the financial performance of public companies committed to supporting gender equality through policy development, representation, and transparency. This is the second consecutive year that Nielsen has...
Nielsen Makes a Case That Diversity Is a Business Imperative at LEAD Network Event
Earlier this month, Nielsen leaders gathered with delegates from more than 400 companies at the annual LEAD Network event in London to celebrate past achievements in diversity and inclusion, as well as identify work still to be done. Angela Talton, our Chief Diversity Officer, delivered a keynote...