Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
The Future of Media Starts With Nielsen ONE
To empower our clients with a comprehensive view of audiences today, we recently announced our latest initiative, Nielsen ONE. This single, cross-media solution will drive more comparable and comprehensive metrics across platforms, altering the advertising industry forever by providing a single...
Millennials on Millennials: A Look at Nielsen’s Millennial Media Advisors Report
As we put the finishing touches on our new Millennials on Millennials report, we sat down with some Nielsen associates from this generation who created the report to discuss some key insights from the study and see how their own behavior measures up to those detailed in the report.
Nielsen Recognized as One of Fortune’s Best Workplaces for Millennials
We’re honored Fortune and Great Place to Work recently named Nielsen as one of the best employers for Millennials. “Nielsen was founded on the principles of integrity, fairness and authenticity, all qualities which resonate with Millennials,” said Mary Liz Finn, chief HR officer, Nielsen....