Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the consumer goods, retail and media industries.
To empower our clients with a comprehensive view of audiences today, we recently announced our latest initiative, Nielsen ONE. This single, cross-media solution will drive more comparable and comprehensive metrics across platforms, altering the advertising industry forever by providing a single...
At this year’s CoNEXTions conference, our Connected Partners played a pivotal role, showcasing their offerings in our Connected Partner Lab, as well as hosting sessions that dove deeper into the connections they’ve been able to create with Nielsen data.
To help our clients identify opportunities for success quickly in this rapidly changing world, we unveiled the FMCG industry’s first truly open, cloud-based and highly scalable technology platform at CoNEXTions, a Consumer 360 conference.