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News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
Better together: Panel + big data sets offers unprecedented insights into consumers
Big data sets provide exponentially larger audience sizes than traditional panels can provide, but they lack specific audience information. To be holistic and representative, measurement needs to leverage big data in conjunction with panel data.
Nielsen Surpasses Volunteering Goal Early With 8th-annual Nielsen Global Impact Day
In June 2019, almost 24,000 Nielsen employees from 92 countries volunteered across more than 1,500 events as part of our eighth-annual Nielsen Global Impact Day (NGID). This year, NGID marked a milestone for Nielsen thanks to the volunteer hours logged through the event.
No Small Impact: NGID7 Activates Over 25,000 Global Nielsen Volunteers
For Nielsen Global Impact Day 2018, on June 21, over 25,000 Nielsen associates—a record number of volunteers—across 91 countries volunteered in more than 1,450 events. Associates use NGID to give back to our communities in all kinds of ways: fighting hunger in food banks and farm fields,...
Thousands of Volunteers Engage and Serve on 7th Annual Nielsen Global Impact Day
On Thursday, June 21, over 24,000 Nielsen associates from 91 countries volunteered across more than 1,450 events to participate in our seventh annual Nielsen Global Impact Day (NGID). NGID is our annual day of service when we encourage our colleagues around the world to donate their time, skills...
Making a Difference: Nielsen Global Impact Day and Beyond
This year on May 11th, we celebrated our sixth-annual Nielsen Global Impact Day (NGID). Powered by our people, this day connects our global spirit of service across the organization to our communities.
VP, Corporate Social Responsibility
A World of Impact: Nielsen Global Impact Day
As the five-year anniversary of Nielsen Global Impact Day our annual day of service, has come and gone, Crystal Barnes, vice president of Corporate Social Responsibility at Nielsen, reflects on the year-round passion and dedication of our associates around the world who share a spirit of service...
The Difference a Day Makes: Thousands Volunteer on Fifth-Annual Nielsen Global Impact Day
On June 2, 2016, more than 23,000 Nielsen associates came together to volunteer for Nielsen Global Impact Day (NGID). This marked our fifth-annual global day of service, and the impact was one of the strongest yet. Volunteers helped with more than 1,400 projects in over 900 community organizations...