Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
Big data sets provide exponentially larger audience sizes than traditional panels can provide, but they lack specific audience information. To be holistic and representative, measurement needs to leverage big data in conjunction with panel data.
Despite the physical restrictions associated with the pandemic, our teams across Nielsen united to fight hunger in our communities from September to October by volunteering for more than 800 hours.
Nielsen associates came together globally to celebrate Earth Week. Many of our efforts focused on building and preserving community health. Find out more about our ongoing ESG commitment as a responsible corporate citizen.
Nielsen associates recently came together to dedicate almost 2,000 hours of volunteering in 28 countries and across 59 events to mark our second annual World Cleanup Day (WCD) event. WCD is part of a global movement to address the growing waste footprint in our communities.
In this episode of On the Record, Gorki De Los Santos, a Director of Communications for U.S. Media, and Stacie de Armas, VP, Strategic Initiatives and Consumer Engagement, sat down to dig a bit deeper on the latest Latinx report to discuss how brands can develop the cultural IQ needed to create...
The Supply Chain program at Nielsen engages with our suppliers on the full spectrum of impacts that our purchasing has—environmental, social and ethical—to ensure that we stay true to every aspect of our citizenship commitments.
There is no denying the clear and measurable effects of climate change, and organizations around the globe are starting to assess the impact of the changing environment on their operations, align on recommendations for how companies can take strategic action on climate change and encourage...