Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the consumer goods, retail and media industries.
At Nielsen Global Connect, we embrace diversity and inclusion as a key imperative of our corporate identity. And we’re taking actionable steps to reinforce our commitment, build on our progress and leverage our understanding of consumers.
What drives customer loyalty and satisfaction? A variety of factors. But customer experience stands towards the top of the list. As a leader in measurement, Nielsen is collaborating with ResponseTek, a top customer experience management (CEM) software provider for enterprise brands, to create an...