Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
The Future of Media Starts With Nielsen ONE
To empower our clients with a comprehensive view of audiences today, we recently announced our latest initiative, Nielsen ONE. This single, cross-media solution will drive more comparable and comprehensive metrics across platforms, altering the advertising industry forever by providing a single...
Nielsen Launches “Election Central” – Political Hub for the 2016 Election
Today, Nielsen launched our first-ever politically themed microsite. This media hub, branded Election Central, will showcase a wide array of political-related insights on the current political environment to help better inform the industry.