Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the consumer goods, retail and media industries.
To empower our clients with a comprehensive view of audiences today, we recently announced our latest initiative, Nielsen ONE. This single, cross-media solution will drive more comparable and comprehensive metrics across platforms, altering the advertising industry forever by providing a single...
//fast.wistia.com/assets/external/E-v1.js Nielsen’s voter ratings connect data about consumers' media consumption with voter information to create rich metrics to facilitate greater targeting and understanding about where to reach voters most efficiently.
Today, Nielsen launched our first-ever politically themed microsite. This media hub, branded Election Central, will showcase a wide array of political-related insights on the current political environment to help better inform the industry.