Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
Big data sets provide exponentially larger audience sizes than traditional panels can provide, but they lack specific audience information. To be holistic and representative, measurement needs to leverage big data in conjunction with panel data.
For the seventh consecutive year, Nielsen earned a 100% score on the Human Rights Campaign (HRC) Foundation’s Corporate Equality Index (CEI) and was recognized as a “Best Place to Work for LGBTQ Equality.”
Kelly Abcarian, General Manager of our Video Advanced Advertising group, was recently named to the OUTstanding 50 Ally Executives List by INvolve, a U.K.-based organization that advocates for diversity and inclusion in the workplace.
Nielsen earned a 100% score on the Human Rights Campaign (HRC) Foundation’s Corporate Equality Index (CEI) and was recognized as a “Best Place to Work for LGBTQ Equality” for the sixth consecutive year. The CEI is a benchmarking survey and report on corporate policies and practices related to...
We recently hosted GLAAD Chief Communications Officer Rich Ferraro at Nielsen's Global Technology and Innovation Center (GTIC) in Oldsmar, Fla., building upon our collaboration with GLAAD to produce our first-ever public reporting of same-sex household viewership ratings.