Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
The Future of Media Starts With Nielsen ONE
To empower our clients with a comprehensive view of audiences today, we recently announced our latest initiative, Nielsen ONE. This single, cross-media solution will drive more comparable and comprehensive metrics across platforms, altering the advertising industry forever by providing a single...
2015 Nielsen Audio Client Conference: Bringing it All Together
//fast.wistia.com/assets/external/E-v1.js
This year’s Nielsen Audio Client Conference was a defining moment for industry trade events everywhere. Not only did it bring programmers, marketers and brand managers together to focus on major issues facing the listening landscape, but it...
Get the Total Audio Perspective from Nielsen
Today the audio landscape is changing faster than ever before. Consumers’ entertainment choices are constantly expanding – monthly, weekly and hourly. As the usage of smartphones has skyrocketed, broadband access has proliferated and connected cars roll off the assembly line, radio’s appeal...