Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
Nielsen’s 2021 Responsibility Update Highlights ESG Commitment Through Change
Our 2021 Interim Responsibility Update to provide our stakeholders with a snapshot of our environmental, social and governance (ESG) journey through 2020.
Nielsen’s Relationship With Spotify Continues To Grow With Brand Effect Measurement
Today, we announced that Spotify will be using Nielsen Brand Effect to provide marketers with the ability to measure brand lift across Spotify’s desktop and mobile apps.
Nielsen to Measure Total Program-Related Activity Across Twitter and Facebook
This week we announced that Nielsen will be expanding Nielsen Twitter TV Ratings to include Facebook topic data for the first time. The expanded set of metrics, Nielsen’s “Social Content Ratings,” will be the first solution to measure total program-related activity on Twitter and...