Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the consumer goods, retail and media industries.
The Future of Media Starts With Nielsen ONE
To empower our clients with a comprehensive view of audiences today, we recently announced our latest initiative, Nielsen ONE. This single, cross-media solution will drive more comparable and comprehensive metrics across platforms, altering the advertising industry forever by providing a single...
Scoring With Nielsen Live In Time for World Cup 2018
We’re excited to share that we’ve begun to pilot a new solution that will change how quickly brands can produce the insights they need to drive their business decisions. In time for the FIFA World Cup in Russia, Nielsen Live will deliver real-time data from Nielsen-visited stores to help brands...
All Access With Gracenote Sports
Acquired by Nielsen in 2017, Gracenote is largely known as the global leader in music, TV and movie data, powering the program guides and interfaces for the top cable and satellite TV services, as well as the playlist features for the most popular streaming music services on the planet. But, what...
Nielsen Expands Its Sports Measurement with Repucom Acquisition
We are very excited to announce that Nielsen has officially acquired Repucom, the global leader in sports measurement, evaluation and intelligence.